Data is the lifeblood of any business. It helps you understand your customers, make impactful decisions, and drive growth. Without data, you’re lost in a dark forest.
What is Formo?
Formo makes analytics easy for onchain apps. Get the best of web, product, and onchain analytics on one versatile platform.
Next Steps
1
Get started for free
Sign up and create your workspace.
2
Install Formo
Install the Formo SDK on your website and app.
3
Measure what matters and drive growth!
Key Features
Product Analytics
Unified web and product analytics designed for crypto product and marketing teams:- 🏃➡️ Follow the user. Track key touchpoints across the full user journey from offchain to onchain: pageviews, wallet connects, and transactions.
- 📊 Measure KPIs. Track visitor counts, DAU, WAU, MAU, transactions, retention, and churn. Measure engagement and growth over time.
- 🎯 Onchain attribution. Identify the top channels and growth initiatives that drive onchain activity. Understand where users come from.
- 📈 Charts and Funnels. Visualize your data on custom charts and reports with SQL or AI.
Wallet Intelligence
Identify and activate your high-value users with unified user profiles:- 🕵️♂️ Wallet profiles. Turn anonymous wallets into high-value users with onchain and offchain data. Track usage of specific, high-value wallets on your dapp.
- 👥 Audience insights. Get comprehensive insights into your audience including top dapps, tokens, chains, net worth, revenue, and retention.
- 🤩 User segmentation. Use precise targeting based on wallet holdings, DeFi positions, socials, communities, and cross-platform activity.
Token Gated Forms
Launch waitlists, forms, and surveys for your community:- 🔐 Token gating. Capture wallet data, token balances, attestations, and other onchain signals.
- ✅ Verify socials. Verify Twitter accounts, Discord usernames, Farcaster, and more.
- 🎨 Template library. Choose from a variety of form templates or build your own.
Privacy Friendly
Formo is built with privacy in mind. No third-party cookies, no personal data. Just clear, privacy-friendly insights.- We do not collect any personal data. We do not use third-party cookies and never collect information such as IP and device id that could be used to fingerprint a user.
- The data we collect belongs to you. We don’t share the data with third parties or transfer it overseas.